DuckDuckGo should rebrand as Duck

DuckDuckGo it doesn’t roll off the tongue like Google it. Duck it? My mum might do that.

Google actually gave DuckDuckGo the domain in 2018. Assuming that there wasn’t a clause in that agreement and there aren’t other trademark issues, DuckDuckGo should use the domain and rebrand as Duck.

It would be easy for existing users to adapt and better for new users. Especially for those that don’t speak English. Duck is more trustworthy and easier to remember. Another benefit would be more traffic from Google and other search engines for general “duck” related searches.

Duck enthusiasts deserve privacy.